We’re big fans of Toyota, so when the Saatchi & Saatchi team approached us to be creative partners in their new initiative for the Toyota brand team, we were excited by the challenge.
In collaboration with the Saatchi team, we bolstered their script with beautiful and authentic imagery captured across the Northeast US, featuring Toyota’s latest vehicles.
Pulling from Toyota’s extensive library of footage and assets ranging from NASCAR to the Olympics, this video serves as the landing page on Toyota’s brand website.
Full Credits:
Creative Agency: Saatchi & Saatchi
Directed by Gabe Bornstein + Jay Brown
Head of Production: Jake Eisner
Line Producer: Lacy Wittman
Assistant Director: Alex Morrow
Production Coordinator: Andrea Nilosek
Prep Coordinator: Norah Zubizarreta + Alec Shangold
Director of Photography: Mack Fisher
Assistant Camera: Ant Wheeler + Dean Merrill
Art Director: Ellie Stone
Art PA: Rebecca Myshrall
Wardrobe Stylist: Brenna Paulsen
Wardrobe PA: Mack Morris
Hair and Makeup: Alisha Cratty + Kristin Nawrocki
Gaffer: Adam Belanger
Key Grip: Kellon Haynes
Black Arm Operator / Movi Tech: Jamie Walter
Remote Zoom Tech: Pete Nenortas
Location Scout / Manager: Erik Burbank
BTS / Media Manager: Tristan Anderson
COVID Compliance Officer: David Jester
PA: Belle Fall
Precision Drivers: Precision Prep
Hauler: LAP Auto Transport
Edit: Jay Brown + Gabe Bornstein
VFX: Jared Flynn + Cory Anderson
Color / Sound: Harbor Picture Company
